THIS IS SEED
A shared human moment, a spark of recognition. These are what change minds and cause people to fall in love with a brand, a company culture, a new direction. We believe in deeply understanding the problem to be solved, the audience to be reached, and finding fresh and authentically human ways to touch people—in video, print, and social—reaching customers, employees and other important audiences.
Strategists
Nothing is more important than nailing what needs to be solved. What an audience doesn’t know yet, what they currently believe, and why they would (or wouldn’t) be open to hearing what you have to say. After that, the communication plans often fall into place more easily.
Explorers
You know those people and ideas that inspire you, cause you to sit up a little taller, feel proud, provide a little spark of “I’d like to do that.”? Finding gold can take a lot of sifting. We are really good at finding the people and stories that illustrate exactly what your company is about (and may be moving towards).
Creators
We personally hand-craft every project from creative conception through editorial, finding a unique solution for each challenge. We also partner with internationally-known writers, art directors, and designers as needed. We work fluidly all over the world, with bases in the San Francisco Bay Area and London.
